Silent Languages and the Business Culture Adopted by an...

Silent Languages and Business Culture adopted by an International Business Organization University Name Introduction Every organization has its own business culture and silent languages that help its employees shape the organizations culture and accept its core values (Driskill Brenton, 2011). Business organizations that are engaged in international marketing express their business culture and adopt the silent languages throughout their business setups. It is imperative for organizations to institute all the essential elements of their silent languages in order to strengthen their business culture among their employees and key stakeholders (Burnes, 2007). This paper acquaints the reader with an analysis of the business culture and elements of silent languages adopted by Nestlà © one of most competitive and fastest growing business organizations in the world. The paper starts with an ample introduction to the organizations business, industry, and product lines and proceeds with explaining the different elements of its communication patterns and cultural values. Nestlà ©: Business, In dustry, and Product Lines Nestlà © is the worldwide market leader in the food and beverages industry. It produces highest quality products for the consumers of every age group. Nestlà © was established in 1866 by Mr. Henri Nestlà © in Switzerland. Now Nestlà © has expanded its business operations all around the Globe with its extremely large product range; having more than 10,000 productsShow MoreRelatedCross Culture Management6213 Words   |  25 PagesGORRETH RE: NO 099034636 CROSS CULTURE MANAGEMENT PGBM 07 (ASSIGNMENT) TABLE OF CONTENTS INTRODUCTION....................................................................................................................3 1. CROSS CULTURE MANAGEMENT......................................Read MoreCultural Differences Between Developing Countries (China/ India) and Developed Countries (Uk)2570 Words   |  11 PagesIntroduction globalization is prevalent in the world business. Developing countries such as China and India have therefore, become appealing markets to foreign investors. It is anticipated that China and India will soon be the world’s biggest economies. Presently, eighty percent of the electronic goods globally are manufactured in china. This has resulted to more western companies wanting to invest in china as opposed to other countries. Unfortunately, there is intercultural management problem withRead MoreCultural Difference11630 Words   |  47 PagesChapter 11 Cultural Characteristics and Effective Business in China Maria Fernanda Pargana Ilhà ©u ISEG/UTL, PORTUGAL Abstract For firms in the international market the cultural characteristics of host country societies, where their managers are going to deal and work, must be learned, absorbed and adopted. A person’s perception of market needs is framed by his or her own cultural experience. More than factual knowledge of Chinese culture the interpretative knowledge is very important and difficultRead MoreReport on Importance of Communication in Tourism Industry3359 Words   |  14 PagesTOURISM AS COMMUNICATION: THE ROLE OF LANGUAGE IN TOURISM    Ms. Neena Gupta V. Research Scholar, Dept. of  Ã‚  English , Univ. Of Jammu, Jammu-180006 Email:  neenaguptavij@gmail.com Phone: 9796491314   Introduction   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Tourism is one of the most remarkable success stories of modern times. The industry, which only began on a massive scale in the 1960’s, has grown rapidly and steadily for the past 30 years in terms of the income it generates and the number of people who travel abroad.  Tourism is theRead MoreCultural Issues of Human Resource Management4615 Words   |  19 PagesInternational Journal of Evidence Based Coaching and Mentoring Vol. 5. No. 2 August, 2007 Page 45 Carrying Cultural Baggage: the contribution of socio-cultural anthropology to cross-cultural coaching Barbara St Claire-Ostwald, CINCRA International Coaching Training Consultancy, UK Email Contact: barbara@cincra.com Abstract This study examines the cultural awareness of professionals working in organisations. Given the multicultural nature of today’s workforce, it is becoming increasingly importantRead MoreFour Seasons Marketing Plan6707 Words   |  27 PagesCallis Carlos-David Islas-Labastida Renee Werner April 25, 2006 Georgia State University Table of Contents Topic Part One: United Arab Emirates Country Notebook I. Introduction II. Geography III. Economic Environment IV. Cultural Environment V. Business Customs and Practices VI. Political Environment VII. Legal Environment VIII. Marketing Research IX. Other Statistics X. Competitive Environment Part Two: Four Seasons Marketing Plan I. Target Market II. Product Adaptation/Modification III. MarketRead MoreGlobal Business Strategy for Managing Marketing: the Case of Coca-Cola Company7223 Words   |  29 PagesBy: Wycliffe H. Odiwuor 2008 Global Business Strategy for Managing Marketing: the Case of Coca-Cola Company) Abstract From the Paper Innovation is certainly always part of the Coca-Cola Company and is why they advertise different styles of bottles, prints on cans, and items which do not have anything to do with a drink such as stuffed animals, T-shirts and caps. Producing different kinds of products involve technology. If a new product is planned to be launched, not only researchRead MoreCase Study Ob5865 Words   |  24 PagesUNIVERSITI TUNKU ABDUL RAHMAN FACULTY OF BUSINESS AND FINANCE ACADEMIC YEAR 2011/2012 Jan 2012 TRIMESTER UBMM2023 ORGANISATIONAL BEHAVIOUR TUTORIAL QUESTIONS Tutorial 1 1. Ice-breaking session. 2. Self introduction by tutor and students. 3. Briefing on unit plan and assignments 4. Tutorial expectation and student’s participation 5. Team formation for group assignment. (approximately 5-6 members per group) 6. Explain the term OrganizationalRead MoreIndian Social Structure and Values Ethics in Business13564 Words   |  55 PagesINDIAN SOCIAL STRUCTURE AND VALUES ETHICS IN BUSINESS : NATURE AND TYPES OF INDIAN SOCIETY : 1) Tribal Society : The tribals are economically, educationally and politically backward as compared to the non-tribals. One scholar has called tribal people â€Å"Backward Hindus†. However there is a sizable number of Tribals who are Christian. The tribes of India before independence were considered animistic by the by religion Census authorities. Distinction was made between those who were Hindu andRead MoreHrm Practices at Infosys14494 Words   |  58 Pagesas the best employer in the country in many HR surveys in the recent years. The company is well known for its employee friendly HR practices. Though Infosys has grown to become a US $ 2 billion company by the year 2006, it has still retained the culture of a small company. Infosys attracts the best talent from across the country and recruits candidates by conducting one of the toughest selection process. Infosys was one of the first companies to offer ESOPs to its employees. The company followed